How to turn a business challenge into a business success:
To turn a business around or to solve a business problem, it is often a good idea for you to gain a fresh perspective. For that, companies regularly turn to external consultants. However, beware of who you listen to! Often, it is wiser to get somebody from outside your business / industry, who can see things from a very different perspective. This is when you are most likely to uncover best-practices from foreign industries that you can implement into your firm, thereby gaining a winning edge over your competitors. Your business could profit from such an "outside-in" approach. I have spent 20 years gaining cross-industry experience (i.e. Financial Services, Auto, Publishing, Tourism and Education) in many different company structures (multinational conglomerates, International Firms, Small and Medium Enterprises (SMEs), Not-for-Profit Organisations, Family Owned Businesses and Government Agencies). In that time, I have successfully helped solve many challenges in the areas of sales, marketing and sub-optimal operational process. Here is how:
A Valuable Consultant is a S.M.A.R.T. and Transparent One
In my time as an employee and line manager, I was often frustrated by consultants that were brought in by the companies I worked for. Many would develop the most beautiful strategies on paper, and then leave without much thought as to how these abstract, theoretical concepts should be implemented. Once I began consulting, I vowed to do things differently. How? Firstly, I help you get very clear and specific about the challenge at hand. Then, I work on strategies TOGETHER WITH YOU that are aimed at achieving your goals based on the S.M.A.R.T. (Specific, Measurable, Attainable, Realistic and Timely) approach. This hands-on, transparent method ensures that the strategies I help develop for your business remain constructive, practical and useful.
Click here to read more about how I helped ISHR, a not-for-profit organization, reach their target by taking an "outside-in" look into their marketing strategy.